I've kind of gotten used to the fact that a lot of sites track all that you do to try to figure out how to advertise to you.
It's a little weird, sometimes - like when you go look at a pair of shoes online, and for the next three days every sidebar includes an ad for those shoes. But, for the most part, it's unobtrusive, and I fully admit that I kind of like seeing ads that I might actually be interested in.
After all, I'm just never going to be clicking on the "Meet sexy women over 50" ads. And - as far as eye candy goes - those ads don't do as much for me as the brown-on-brown Bass saddle shoes that have been showing up, lately.
A while ago, I created a social media group for some friends of mine and I to keep in touch a little better as we plan to meet up next spring. In the title, I included the word "reunion," and a number I'd rather not discuss at the moment.
Almost immediately, I started getting ads for Rogaine and Just For Men beard coloring. For the record, I have not purchased either. Considered them, yes. Purchased them, no.
Today, though, I got one that I was even more surprised by. Yep. It was an ad for Funeral Insurance. This strikes me as odd for multiple reasons, not the least of which is that I'm pretty sure at some point I'll have a funeral. I'm not sure I need to pay someone to guarantee that. I mean... we all die. And even if all you get is a pine box and an unmarked grave, that's still - in essence - a funeral. Don't need insurance for that; Death will take care of it for me.
All things considered, I kind of feel like I need that insurance almost as much as I need the sexy women over 50. At least the women might appreciate cool shoes.
**Yes, I know that the insurance is supposed to cover all the costs so your family doesn't have to. But... still... I'd rather have the shoes at this point.